Discuss the client considerations for the creation of the product from the pitch (D1)
Brief Requirements: Strengths (internal): -Many successful British Horror films, so there is a market -Large group of fans because it is popular Weaknesses (internal): -15 age rating so there is a smaller demographic -Being able to achieve the brief -Lots of films so hard to compete -Can be very expensive Opportunities (external): -More realistic approach -Loads of sub genres Threats (external): -Mindful of where to film -Film may not work out -Language barrier overseas -Cultural differences How my product is tailored to meet the target audience: The target audience for my short film is 15+ due to the fact the age rating is a 15 and this age groups' second favourite genre is horror so I have tailored my product to that information by adding scare factors like jumpscares and suspense. I also want to appeal to older audiences. I can do this as older audiences may have more experience with dementia as they may know someone who has early-onset dementia like loved one ...